I am currently reading Jim Collins’ ‘Good to Great’. I really really like it.
In discussing the “Hedgehog Concept” in deciding your business direction, the question of ‘What you can be best at’ is raised. The question emphasizes taking a reality view based on facts, rather than based on a challenging aspiration. I think its probably a healthy balance of both facts based and aspiration as collecting all the necessary facts may be time consuming and costly. Gut Instinct should come into it also.
If you want to be a market leader then what would you do if you were leader? If its 5 or 10 years from now, how would your company look? What type of people are part of the team?
How would you act? How would you market? How would you sell? What partnerships would you have? How would you deliver your solutions? What does the market see and think about you?
You would no-doubt operate to a set of uncompromising standards.
Start today, act like it today, carry out all actions as the leader you have in mind.
Dress for where you’re going, not for where you’re coming from.
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