I can only imagine that seduction is about being drawn into something and before you know it ….
this is a companion piece to the January Maidsfield Market Leader Newsletter “10 Step Sales Generation Process - Seductive Marketing Part 1″
Nobody likes the hard sell. If we’re pushed too much we withdraw. If you’re too focussed on your needs you may forget your clients’ needs and this can be seen by the client.
You need to demonstrate the value to your client in your offer.
Seductive Marketing is about demonstrating this value is stages while asking a little of your prospect at each stage from COLD through to IDEAL CLIENT….
We are too eager to blast out all the information of our offering and not know if its being interpreted correctly and WHO is looking at it. We’re not chasing a general market and need to blast everyone. We need to be targetting a tighter group and hitting them with the right info to bring them forward a step and then another step…
Seductive Marketing… giving your clients what they want - ie: business success
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