Maidsfield Blog - Partnering and Business Development

Donagh Kiernan Appointed CEO of Campbell Informatics.

As a result of my move, Maidsfield Business Development is being transition to Whitehorsepoint Business and Marketing Consultants.

Whitehorsepoint is a privately held Irish company providing International Marketing, Business and IT professional services to a wide range of Irish and international clients. Whitehorsepoint and its founders have a proven track record in the software and telecommunications industries and an impressive list of client relationships.

Irene McGoey is one of the principles of Whitehorsepoint. Irene did great things at Euristix in assisting with market definition and general marketing activities. I first heard about Irene at the time around Euristix winning the Irish Software Association Marketing Company of the year. Vistech was a supplier to Euristix at that time. I also worked with Irene in more recent months as fellow Enterprise Ireland Mentors. Irene is also helping us out in Campbell Informatics on the Marketing side.

This is a fulltime position which means that I am transitioning out of Maidsfield. Maidsfield clients are being introduced to Whitehorsepoint Business and Marketing Consultants

Campbell Informatics (formerly Cliff Campbell & Associates) is a great company with fantastic potential, great people involved in the business and happy clients with tangible successes.

Campbell Informatics’ Avenio sofwtare is a very innovative Data Modelling and Engineering Data Management engine for the Life Science Manufacturing sector.

I’ve been consulting to Campbell Informatics for the past year assisting with business strategy and plannning and helping find a CEO….

It’s now my job, working with Cliff Campbell, the founder and now president, and the rest of the team, to grow the opportunities and the company’s capacity to deliver on them. I’m really looking forward to it…

Read more on Campbell Informatics website

“I feel like I just got home”…

I’ve been deliberately quiet on the blogging front for a few months now.

Particularly in the past six months, I realised I wanted to do something more substantial for myself. Maidsfield Business Development has been in operation for 3 years now and I am very happy with how Maidsfield, I and many of my clients have progressed.
So, over the past 3 months I have been in transition from Maidsfield to a new role. I went for and was accepted as the new CEO in one of my client companies.

Why did I decide this? - I must have been frustrating at times for some of my clients. I see the opportunities they are progressing and I just want to dive into the middle and help them drive it on. I have had this feeling so many times and had to curb my enthusiasm. I can’t help wanting to get my hands dirty.

I have informed all Maidsfield clients and associates and am transitioning the business to Whitehorspoint Business and Marketing Consulting company. I sincerely thank all those I have worked with over the past three years, it has been an enjoyable chapter.

Meanwhile, I will post more on my new role soon.